Matteo Franchi

There is one thing I’ve noticed since I started making photographs: after each set, I immediately feel the urge to plan a new one. This is weird because photography has never been in my life until I started it, nearly 10 years ago (at the moment I’m writing this article). I thought the passion for…

It may seem a silly topic to discuss, however, I thought it’s worth spending a few words about it. I’m Italian, and, in my experience, a lot of us find it pretty difficult to communicate in English.So, have I gone crazy, especially considering that driving the right content properly is the key to being successful…

A few words about some family time I’ve just come back from a one-week vacation at the seaside. And it happens every single time: when I start unpacking the suitcases, I already feel nostalgic for the whisper of the waves. Living close to the Lake of Como, in the North of Italy, means the closest…

If you remember from my very first introduction post, I live in a small town in the north of Italy.I love this place, because it’s close to the Lake of Como, which is amazing, and I am surrounded by woods, hills and other smaller lakes equally lovely.I’ve always lived away from the big cities (Milan is…

It’s recent news that Meta was fined a record amount of $1.3B for violating GDPR rules and sending information about EU users to the US. I’m personally happy about this decision, and, if you follow me on my socials, I’ve never hidden my position against Meta and their products. The main point is I can’t stand for…

I’ve been thinking a lot about what to write. It’s not easy at all to find something that will give you concrete value in the jungle of content that’s available on the net. Before I started this new journey, my only way to communicate was through my images. Which is still what I like the…

I believe that all the noise that’s been around Instagram in the recent past contributed to give it more attraction and to keep people to still use it despite all the changes they’ve been making.My personal experience on the topic tells me that, while a lot of photographers are fed up with the logic that…

I’m pretty sure it happened to almost all the beginners: you wander around with your camera taking a snap of basically everything.I believe this is an essential step in the growth of a photographer because it’s the start of a process that helps you find your way and define which is the kind of photography…